REMEMBER YOUR LAST CONVERSATION WITH THAT family relative who couldn’t talk enough of how much they saved on their last holiday package deal? Or that colleague bragging about his $59 round- trip flight to Las Vegas and his stay in a 5-star hotel at $89 a night? Have you found yourself staring wistfully (and suspiciously) at a $399 package deal for two for Hawaii?
Just because your email seems flooded at times with seemingly impossibly priced travel offers, and you find Internet search engines are flooded with 1000’s of sites selling internet travel besides big hotel brands and branded distribution sites don’t discount them all.
Who can you count on?
Just four or five years ago, when you looked for travel discounts you could choose between a travel agent, the airline offices and the hotels themselves, and maybe, if you were lucky, some travel guru down the street. Today, there’s a massive range of things you can do online, and a lot of them can save significant amounts of money.
The reality is:
• Nine out of 10 online travelers now have some history of shopping for travel online, and nearly 15% of all Americans purchased travel online last year – that’s five times the penetration rate of 1998. (PhoCusWright Consumer Travel Trends Survey)• Nearly one-third of online travel buyers say the Internet was responsible for their travel purchases last year.